What a year, designing across 5 platforms during the last year have been both challenging and rewarding from what I have learned and produced working within a great team.

If I have learnt anything during the last year for experience and interaction design after working with some great people, there are really seven main points of how to design well that have really stood out to me. Read More...

To use Dieter Rams as a muse design is wonderful, done correctly it’s invisible and an intangible factor that can make something delight.

However there is more to creative than making it look pretty or making it work, it is about the entire holistic brand and UX experience. It should be well considered with the right customer discoveries focused on, validated for the qualitative factor then built across the appropriate channels.

Simple isn’t simple rather the result of highly visceral process. Read More...

Great success! LexisNexis was named in the number 12 on the BRW Most Innovative Companies for 2012.

Ok, so why I am so excited?

The submission was based upon LexisNexis Red which I’ve been leading the UX and creative for since June, so for a very young product we are smashing out great designs for the clients and getting noticed in the process.

What makes Red not only successful but highly innovative for the clients it focuses on mobility and integration via targeted user research and validation of the product with key user groups.

The end result giving us the KFC herbs and spices to create a stunningly awesome app the clients love to use. Also there’s a great article for the NSW Police using my work.

Next stop, the Mobi Awards because I am looking for some more silverware :P

With the release of some really great tablet devices during the last few months like the Nexus7, Surface and iPad mini it started me to think of with so many of them targeted heavily to the different platforms where would this lead the end consumer?

Each tablet hardware and OS is suitable for different specialised tasks though there is some cross over. During the next few years I can see there is going to be 3 devices within a connected user’s workflow. Read More...

Over ten years of creative experience has given me 5 key rules that in my opinion kill innovation and creativity in its tracks. Via some CSI and Dexter techniques, I am going to explore these killers of innovation. Read More...

Buzzwords (Argumentum verbosium)… I keep hearing, they are ideals senior management tend to jump on and embrace. Diversity Alignment Empowerment Strategy sure does sounds awesome in a keynote but how does it translate to business operations, specifically tactic and strategy?

After starting my new job as a Senior UX Designer it is interesting seeing the crossover of brand design and how it is applied to UX. On a semantical level good UX really does shape the perception a user or client has towards both brand and product. Read More...

Marketing vs development is an interesting beast, the marketer in me always would like to see new features that I probably would never use while the developer would rather see refinements in the overall experience. Which is better?

Good marketing will get you through the door (or to quote Edwin Land, Marketing succeeds where products fail) however good development will allow you to keep the client thus a balanced approach is needed.

For a larger company this really isn’t an issue because you have enough resources to assign them to the right places to ensure the is a balance but for a smaller business that isn’t really the case. Read More...